FREEMANS joins Lucknow Super Giants as the ‘Official Tools Partner’ for IPL 2025.
Lucknow, 12.03.2025 – Lucknow Super Giants (LSG) are excited to welcome FREEMANS, a renowned name in Measuring Tools, Hand Tools, and Power Tools, as their Official Tools Partner for the 2025 Indian Premier League (IPL) season.
This exciting collaboration brings together two brands synonymous with precision, performance, and excellence. As part of this sponsorship, the FREEMANS logo will prominently feature on the back of the Lucknow Super Giants’ helmets, reinforcing the brand’s commitment to supporting champions both on and off the field.
Sahil Nayar, Executive Director, FREEMANS, commented: “Cricket is a game of fine margins, where precision makes all the difference—just like in our business. Partnering with the Lucknow Super Giants allows us to celebrate accuracy, performance, and the relentless pursuit of perfection. We are excited to be part of LSG’s journey and look forward to a fantastic IPL season.”
Vinay Chopra, COO, Lucknow Super Giants, expressed his enthusiasm for the partnership: “We are delighted to welcome FREEMANS into the LSG family. Their legacy of precision and accuracy aligns perfectly with the values we uphold as a team. This collaboration is a testament to our shared commitment to excellence.”
FREEMANS, a trusted name in Measuring Tools, Hand Tools and Power Tools, has been an industry leader for over seven decades. With a reputation built on accuracy, durability, and innovation, the brand sees this partnership as an opportunity to deepen its connection with millions of cricket fans across the country.
As the Lucknow Super Giants gear up for an action-packed IPL season, this collaboration with FREEMANS promises to bring together the best of sport and innovation, setting new benchmarks for excellence.
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FMI Limited is the pioneer and largest manufacturer of Measuring Tools in the Indian subcontinent. Since 1950, our products have been proudly marketed under the FREEMANS brand, encompassing a large range of Hand Tools and Power Tools. In 2025, we celebrate 75 years of Manufacturing Excellence, along with the honour of being voted a Superbrand for the second consecutive year.
